This method also tests marketing tactics on your website’s home page, landing pages, banner ads and calls to action.
By using A/B testing, we measure the actual behaviour of your visitors. According to the findings we draw from this testing method, we recommend changes in web design, the site’s colour, the placement of call-to-action tabs, banner ads and more.
SLINKY provides A/B Testing for all our Paid Ad campaigns.
Who would have thought that changing the shape or the colour of the call to action tab can impact the website’s conversion rate significantly?
Your website has a variety of web pages, banner ads and calls to action but have you ever wondered which web page is generating the most conversions and which page is bouncing off potential customers? If not, then it’s time you did.
Contact SLINKY to identify the most effective layout and design for your business website that produces the most successful results.
360° A/B Testing Services
From developing and executing A/B tests to providing you recommendations and monitoring the results of the changes implemented, we offer you 360° A/B testing services.
Our specialists develop and test variations to help you identify the best design changes that are bound to convert leads into sales.
What is A/B Testing?
A/B testing, or split testing, is the most effective and reliable method to test and identify your digital marketing campaigns’ effective versions and designs.
This method also tests marketing tactics on your website’s home page, landing pages, banner ads and calls to action.
By using A/B testing, we measure the actual behaviour of your visitors. According to the findings we draw from this testing method, we recommend changes in web design, digital marketing campaign, site’s colour, the placement of call-to-action tabs, telephone numbers etc.
What is the main advantage of A/B Testing?
A/B Testing takes the guesswork out of Google ad optimisation.
We don’t just randomly suggest digital marketing or design changes; we recommend solid and result-driven changes based on in-depth and extensive A/B testing methodology. We provide you with data-backed web design and digital marketing campaign changes.
The virtual world is highly competitive and dynamic; websites and online marketing campaigns that worked in the past may not be as effective today. Therefore to ensure you stay competitive, grow, sustain and thrive, A/B testing will help.