Digital Marketing Trends

The Top 3 Digital Marketing Trends Of The Year

The Top 3 Digital Marketing Trends Of The Year

Digital marketers are faced with new challenges every few months as digital marketing keeps evolving as a result of the introduction of new social networks, mobile devices and other technologies. This constant state of evolution leads to creating trends that may work and others that fail miserably. This year like every other, brings with itself its very own trends but only the best ones survive.

The Digital Marketing trends of 2014 however, are a little different from preceding years in light of the major changes made to Facebook’s algorithm and the Twitter IPO. Add to that Google constantly modifies its algorithms, and marketers are always working towards damage control.

Content Refuses to Leave the Throne
At the cost of sounding like a broken record, we will reiterate what everyone else is saying; Content is still the undisputed King. Statistics show that 78% of CMOs believe that the future of digital marketing lies within content. What has been changing in this regard is the kind of content that is being viewed.

Visual content has increased since the previous year and will continue to do so in 2014. It is known to increase engagement by 65%.

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The Blog

What is the ROI of Digital Marketing for a Business?

In the thriving economic hub of Perth, businesses are always looking for innovative ways to stay ahead of the curve. It’s no secret that digital marketing plays a pivotal role in brand visibility and customer engagement. But one question that often arises is, “What is the ROI (Return on Investment) of digital marketing for a Perth business?” At Slinky Digital …

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How Much Do Digital Marketing Services Cost in Perth?

If you’re a business owner in Perth, you have likely heard of digital marketing. In a rapidly evolving online landscape, staying ahead of the curve is crucial. So, the burning question on everyone’s mind is: “How much do online marketing services cost in Perth?” As the pioneers of website marketing in Western Australia, Slinky Digital Agency is here to demystify …

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What is SEO, and How Can It Help My Perth-Based Business?

Navigating the intricacies of the digital landscape can be daunting, especially when terms like “SEO” start floating around. If you’ve found yourself wondering, “What is SEO, and how can it help my Perth-based business?” you’re in the right place. As leaders in the digital marketing space, Slinky Digital Agency is committed to making the complex simple, offering insights that can …

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10 Strategies For 2023 That Can Positively Impact Your Digital Marketing Campaigns

There are lots of industries where changes happen at a relatively slow pace, with criminal law being one example and others where something new occurs almost every week, and in that latter group, we have to include digital marketing. When you consider that online marketing did not exist as a concept a mere thirty years ago, yet today it is …

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