Web Design

As with many aspects of the internet and all it involves, web design is a professional skill and an industry constantly evolving. As new technologies become available regarding how internet users access and consume content online and as the visual elements of websites advance, what looked to be a state-of-the-art website a mere 6 months ago, may already begin to look aged.

You can still find websites where the copyright symbol has a year from the noughties next to it, or if you search on the site ‘Wayback Machine’, you will see websites that are the equivalent of recently discovered artifacts and antiques and appear as though they belong in a museum, rather than online.

This all points to the fact that web design never stands still and that every year there are new concepts, web design developments, and technologies that need to be used to create a modern website. You will find many of these new web design techniques trending, whereby more web designers include them in the new websites they are creating and for 2023, here are seven of those current web design trends.

Inclusive Websites

Everywhere you look these days, you will find that inclusivity is becoming an increasingly common term used within multiple industries, and rightly so. Although it can apply broadly, it is most associated with creating products and services that can be accessed, used, and enjoyed by everyone, including those with disabilities.

How inclusivity is achieved via web design will include extra-large fonts for those who might have issues with their sight, and for those with hearing is impaired, a web designer will seek to use videos with captions. These and the other ways of making websites more accessible are positive both for the users and the business as it is an opportunity to have a wider audience experience their website.

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Ever tried navigating a new city without a map? That’s what running a business without a website feels like in today’s digital landscape. It’s a bustling online world out there, and without a proper ‘home address,’ you might find yourself lost in the wilderness of outdated marketing. “Why do I need a website?” you ask, glancing at a stack of business cards.

Well, grab a seat, pour a cup of your favorite brew, and let’s chat about how a website isn’t just a digital necessity; it’s the cozy front porch of your business, inviting customers in for a friendly visit.

Web Design and Development – The Slinky Way

Hey there, welcome to the digital world of Slinky Digital! Picture us as the crafty artisans of the digital realm, always ready to whip up a custom website recipe that not only looks delish but also nails the job.

Adaptable Web Designs

Ever tried using a site on your phone that looks like it’s been squashed by a pancake press? Yuck! In this age, websites should be like water, taking the shape of whatever container (read: device) they’re poured into. Our designs? Think of them as your digital chameleons – they switch and swap to fit any screen size, making sure your site’s always on its A-game.

E-commerce Web Magic

Let’s talk shop – literally. If you’re diving into online selling, your website shouldn’t just be “nice.” It’s gotta sparkle, be easy-peasy to get around, and (most importantly) keep those virtual tills ringing. With us, you get an online store that’s not just a pretty face but a selling machine.

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Technology makes the world spin. In the modern world, things like smartphones, computers, and the internet have changed our lives, and we rely on different aspects of technology to guide us through almost every single part of the daily grind.

The internet is something that nearly all of us use daily. It allows us to browse our favourite websites, connect with friends and family, and purchase goods from the comfort of our homes, among other things.

However, many of us don’t realise just how much work goes into creating a high-quality website. People like web designers and web developers can spend hours putting a single page of a website together, and large sites are usually built by large teams.

As someone who is heavily involved in the website creation industry, I’m often asked what the difference between web designers and web developers is. I decided to put this article together to answer this question. Enjoy!

What Is A Web Designer?

To put it simply, a web designer is anyone who works on the actual design process when building a website. The designer and developer could be the same person, but it’s more common to have separate design and development teams.

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Following modern web design trends is a great way to keep your website looking fresh and interesting in a rapidly evolving digital world. Every year we see new technology and new design trends become more popular.

With this in mind, I’ve done extensive research to come up with a list of the top modern website design features of 2019. From this list, I’ve put together a list of my top five tips for building a modern website in 2019. These include:

1. Consider Using 3D Illustrations

Although 3D illustration isn’t a technique that we often associate with the internet and web design, it actually works very well. Ever improving design technology means that it’s easier than ever to build attractive 3D designs, and it’s something I’d recommend considering for your website.

Essentially, 3D illustrations add a sense of depth and realism to graphic elements. They are often more attractive than traditional 2D designs, which improves the overall user experience and will basically help boost your website’s popularity and drive more traffic.

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In this current period of excessive internet use, any company which does not have a business website is most likely to become obsolete within a matter of days!

This is not an exaggeration, but a statement based on facts, after considering the trend in the customer market of being active on the internet regularly. The constantly rising internet usage trend among the target market has prompted most companies to opt for a website that promises a solid online presence for their business.

In some quarters, a significant shift in market behaviour has revealed that mobile websites are the new trend in the market, which makes it essential for a company to have an expertly designed responsive website that can be easily viewed through desktops and smartphones.

A professionally designed business website is the key to attracting target market attention and ensuring that potential clients are successfully converted into actual customers. An engaging and attractive website design that provides user-friendly features can significantly impact a company’s sales and subsequent growth.

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Responsive web design has emerged as the latest technique currently employed by web design professionals to ensure a better customer experience on a company website. With the involvement of technology in providing new and creative approaches to improve the ways of promoting and projecting the offerings of a business online, responsive website design has successfully emerged as an effective means of providing engaging and attractive displays to draw customer attention.

The main features of responsive web design include adapting the design to the various sizes and screen resolutions of desktops and smartphones, providing the customers with a pleasing display. The fluid graphics ensure catchy and sharp images, and the highly sophisticated system program ensures an easy and enjoyable user experience, attracting and retaining a business’s customers to its website.

Companies who have integrated responsive web designs into their business websites enjoy sites with sharp screen resolutions that can easily be viewed on desktops and smartphones. Responsive web design opens up new dimensions and opportunities for businesses to penetrate more prominent and promising target markets online through tablets and mobile phones.

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